How Choosing Paper Renews Forests & Creates a Circle of Care

Consumers’ views on forest care, sustainability and recycling are top of mind and the cornerstone of a national marketing campaign funded by the paper and paper packaging industry to educate consumers on the sustainable nature of its products. Learn more about the campaign managed by the Paper and Packaging Board including creative advertising, social media and more. Be prepared to walk away with valuable consumer insights on sustainably managed forests and the paper products they produce

Ask for Wood, Ask for Paper is a new project sponsored by Keeping Forests. This webinar is the first in a series that aims to arm the broader forestry community, including landowners, with information on the benefits of wood construction and the use of paper and packaging in all projects, which they can then use to advocate with local community leaders and decision makers. This webinar will explain the basics of mass timber, the market potential of mass timber and showcase actions participants can take to promote the use of mass timber (and wood in general) in their communities and with their political leaders and decision makers.